Marketing. Technology. AI.
What comes next.
I’m Eric Wing, a marketing strategist, writer, and speaker in Cambridge, Massachusetts, and the founder of Darby Digital. I work with organizations and leaders thinking through changes in marketing, technology, search, and artificial intelligence.
Change is interesting. Decisions are the work.
New tools create possibilities. They also create noise. I help people ask better questions, make a call, and live with the consequences.
I’ve been working on the internet since before Instagram existed.
I founded Darby Digital in 2008. Since then, I’ve watched websites become platforms, search reshape how businesses are found, social media rewrite how information moves, and AI begin changing the interface to the internet all over again.
Darby Digital is the company I built.
Darby Digital is my primary company and the home of most of my client work. It has grown and changed with the internet since 2008. EricWing.com is where the broader ideas, writing, experience, and public work live.
Visit Darby.ai ↗Ideas worth working through.
Leadership & Growth · 9 min read
Training Doesn't Change You. Testing It Does.
What cycling 105 miles with 17,700 feet of climbing over eleven and a half hours in the French Alps taught me about capability, belief, and business.
Good conversations are hard to script.
I speak and appear at conferences, on podcasts, on panels, in interviews, and in workshops on marketing, technology, AI, search, and building businesses through change.
Speaking + Media →What I’m thinking about
This is intentionally open. Business, technology, entrepreneurship, leadership, creativity, AI, digital culture, and whatever proves difficult to ignore.
Let’s connect.
I’m interested in conversations about marketing, technology, AI, entrepreneurship, and problems worth spending time on.